Sociolinguistics aims to bridge the fields of linguistics and sociology, exploring the intricate relationship between language and society. Language is beyond a communication tool as it intricately shapes our society and sociolinguistics unveils its profound impact on the social fabric.
Stories are integral to communication; they embody cultural wisdom and identities. In Media and Communications, the Narrative Paradigm highlights narratives’ pivotal role in shaping perceptions, connecting communities, and circulating universal values, typified globally by impactful politicians, movies and online platforms.
Political Economy Theory is integral in understanding the intricate connections among politics, economics, and media in the Media and Communications field. It explores its core concepts, historical origins, and vital significance within the contemporary media landscape, offering a comprehensive perspective.
George Lakoff is an eminent figure in Linguistics. He has significantly influenced our understanding of language, thought, and communication. A former student of Noam Chomsky, Lakoff’s work has pioneered insights into how language shapes our perceptions, beliefs, and social interactions.
Network Theory, a multidisciplinary framework merging sociology, math, and computer science, analyses interconnected systems’ dynamics, revealing how nodes and connections shape information flow and social dynamics. This article delves into its applications, critiques, and vital role in Media and Communications.
In Media and Communications, Cultural Capital refers to the cultural backgrounds of individuals in society. Introduced in the 1970s by French sociologist Pierre Bourdieu, it emphasises knowledge, skills, and cultural assets’ significance, impacting social status and success in a society.
This article delves into Cognitive Semantics, a framework for understanding language through perception. It explores intersections of linguistics and cognition, from prototypes to metaphors. Discover how mental processes shape language and decode the intricate relationship between thought, meaning, and expression.
Communication is a dynamic, multifaceted process where meaning is actively constructed. Coordinated Management of Meaning (CMM) theory is a potent analytical tool in Media and Communications. This article explores CMM’s intricate patterns and processes, revealing its significant and broad application.
Postmodernism Theory holds considerable significance in Media and Communications. The theory challenges conventional perspectives, ushering in a new way of understanding the world. This article delves into the intricacies of Postmodernism Theory and explores its impact on Media and Communication.
Roland Barthes, a pivotal figure in Media and Communications, significantly influenced semiotics. Born in 1915, this French literary theorist left a lasting impact on the interpretation of signs and symbols, emphasising their role in shaping meaning within media and culture.